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(WOMENSENEWS)—In defending his Massachusetts seat from Democratic challenger Elizabeth Warren, first-term Republican Sen. Scott Brown is emphasizing women in a twin pair of advertisements narrated by his wife Gail Huff.

In one called “Dad” released June 11, Huff said that Brown would “get the girls up, get them fed, get them dressed, get them off to school” because of her own busy career as a reporter. In another, called “Husband,” Huff said Brown “encouraged me professionally…to have my own life, to have my own identity.”
Today, on June 12, Sen. Brown also spoke on the Senate floor urging passage of the Senate’s version of the Violence Against Women Act, which included provisions to protect those in same-sex relationships and women on Indian reservations. It passed in the upper chamber, 68-31, in late April with bipartisan support.
“As someone who has personally experience domestic violence up close and seen its effect on not only families but my family, this is completely unacceptable,” Brown said.  
Warren’s new ad, by contrast, stays out of her personal life. Instead she discusses the economic importance of the coming elections because “families are getting hammered.” She criticizes Washington for giving “billions to oil companies” while slashing student loans and Medicare.
Her ad, however, gives women plenty of visibility. One image shows a family with three women standing in front of two men. Another shows her chatting with a woman and her young daughter.
While her ad doesn’t flag women’s issues, Warren raised them last week at Netroots Nation, a major convention of liberal bloggers and leaders. She chastised Brown for voting against “equal pay for equal work” as well as co-sponsoring the Blunt Amendment, which would have allowed employers to opt out of offering contraception coverage in health care plans.
During a panel on women’s issues, she also said that it is not possible to separate economic rights from reproductive rights, reported the Washington Examiner.
Samantha Kimmey is a writer in Brooklyn, N.Y. covering women and politics this election season.