(WOMENSENEWS)–An animal rights organization, People for the Ethical Treatment of Animals, recently launched an ad campaign that compared the deaths of 15 Canadian women murdered and dismembered to animals killed for meat.
An alleged serial killer Robert Pickton is currently facing trial for the deaths of the 15 women who disappeared in Vancouver’s Downtown Eastside in the mid-1980s. Pickton is accused of dismembering his victims and storing their body parts in a freezer on his small, non-commercial pig farm.
While the ads did not specifically name Robert Pickton, they mentioned alleged details of the crimes of which he is accused, and suggested the actions were akin to farm animals killed for food, according to Canadian newspaper reports.
PETA pulled the print ad campaign this week–along with plans for upcoming television spots–after receiving negative comments from the public. At least one Canadian newspaper refused to run the ads.
In a statement, PETA President Ingrid Newkirk said the ad was meant to show the “horror and fear of the ‘serial killings’ going on every day in slaughter houses and on pig farms.”
PETA is best known for running ads of barely concealed, naked women in their anti-fur ads, which feature the slogan: “I’d rather go naked than wear fur.”