By Regina Varolli
Friday, May 14, 2010
As part of its growing outreach to women, Major League Baseball will celebrate tennis great Billie Jean King this weekend for her promotion of gender equity in sports. But the Major Leagues still score zero when it comes to its own fielding of women, says one female player.
(WOMENSENEWS)-- Major League Baseball has been making a big play for women, who represent about 45 percent of the sport's following, according to a recent study for the league's commissioner.
There was a bat girl contest earlier this month and there were Mother's Day games with players wearing pink wristbands and swinging pink bats to promote breast cancer awareness. There was the March launch of a line of sports-fan lingerie ("I only kiss Yankees fans") in partnership with Victoria's Secret PINK. The league even celebrated Women's History Month with a "salute to women in baseball" at the National Baseball Hall of Fame and Museum in Cooperstown, N.Y., where only one woman--Effa Manley, co-owner from 1936 to 1948 of the Negro League's Newark Eagles of New Jersey--has been inducted.
This weekend the league will be serving up honors to Billie Jean King at a May 16 lunch alongside Baseball Hall of Famer Willie Mays and Harry Belafonte, the singer, actor and social activist, as part of the league's fourth annual civil rights weekend.
In addition to King's tennis stardom, the league will be honoring her promotion of gender equality in sports, something that Tiffany Brooks, a 33-year-old baseball player, says the major and minor leagues conspicuously lack on its own playing fields.
"The real tragedy is that since the early 1970s girls should have had the opportunity to dream to play baseball," Brooks said in a telephone interview. "Women players are s